EUIPO bericht: "The study ‘European Citizens and Intellectual Property: Perception, Awareness and Behaviour' published in 2013 demonstrated that not everyone fully accepts the contribution that IPR makes and that young people more than other age groups challenge the contribution of IP. In response to these results, the IP Youth scoreboard intends to deepen understanding of the attitudes of 15 to 24 year olds.
The main objective of this scoreboard is to gather knowledge on how young people behave online in terms of intellectual property rights. In particular, it explores what are the main drivers and barriers to acquiring digital content and physical goods offered both from legal and illegal sources.
Main facts
Young European citizens feel there is a lack of information and effective communication about IP making them indifferent to whether they infringe IP or not.
- 25 % of young people used illegal sources intentionally to access digital content in the last 12 months
2/3 of those polled identified price as a significant driver for using illegal sources and
1/3 also identified the lack of availability as a factor in them using illegal sources
- 12% of young people intentionally bought a counterfeit product on line in the last 12 months
- Price is the main driver for more than half of young people to buy counterfeit goods online followed by indifference for over 1/3 of those polled."
Lees hier meer. Lees het rapport hier.